Digital marketing will be the most powerful marketing medium in the future
Get Services Genie is a digital marketing services provider which help brands/products gain and retain customers through web, mobile, email, videos, rich media. It is a performance based online marketing expert that helps organizations optimize their sales and provide personalized and behavioral targeting with split testing and real-time analysis. We offer a complete email marketing services plan including campaign consulting, concept, design and implementation as well as self-service solutions enabling clients to manage their own email broadcast campaigns. Our consultation services include building Email Marketing programs and consultancy to fine tune the campaigns for optimum ROI.
Get Services Genie is a leading digital marketing service provider providing a robust platform to advertisers and publishers where they mutually grow and maintain long term and healthy relationships. Our cutting edge methodology ensures reliable and real time tracking to the advertisers and publishers across the globe. We have more than 500 customers now, some of the known names.
The changing digital landscape:
Mobile technology: We are focusing more on going mobile and working towards making effective mobile strategies as the world is becoming increasingly more digital and more mobile. As people continue to shift away from desktops towards mobile, the way they receive and consume email campaigns naturally shifts with them.
Big Data: We are investing heavily in technology. Our ability to capture big data and apply analytics to throw out useful insights for our customers will be at the core of our value proposition. That of course combined with our ability to conduct effective and wide ranging campaigns to leverage those insights.
Life Time Value of customers: We continue to build a business that delivers value to customers and to turn them into high value lifetime customers who keep coming back and support us, in order to reap the long term benefits of customer retention and loyalty.
Rapid growth of digital marketing: Current opportunities and new challenges.
The online marketing ocean is getting completely transformed by digital media; online, mobile, social, location based apps are rising on a daily basis. Technology is playing a key role in empowering marketers as never before. However, there are few challenges as well:
- Customers’ fast-changing expectations.
- Measuring and predicting ROI and optimizing marketing operations while juggling an increasingly varied media mix.
- Managing leads, agencies.
How do we except the future of digital marketing in the next coming years?
Digital marketing will undoubtedly be the most powerful way of marketing in the future. The digital media industry is flourishing, with an approximately 48% growth rate and even more significantly, this growth rate is not expected to slow down in the coming years. The marketing world has seen a great revolution in the past few years whether it is advertising, promotion or sales. People have started jumping into this ocean of opportunities offered by the Internet.
Content will always be the most important aspect of digital marketing and nature of the content will evolve. It will become more specific and specialized, going deeper into topics then what we see presently. Techniques like SEO, SEM and Social Media Marketing will always be there. Automation in marketing will emerge more effectively and will be predominant in the future.
Digital marketing According to Wikipedia, the free encyclopedia.
Digital marketing is an umbrella term for the targeted, measurable, and interactive marketing of products or services using digital technologies to reach and convert leads into customers and retain them. The key objective is to promote brands, build preference, engage with customers and increase sales through various digital marketing techniques. It is embodied by an extensive selection of service, product and brand marketing tactics, which mainly use the Internet as a core promotional medium, in addition to mobile and traditional TV and radio.
Digital marketing activities are search engine optimization (SEO), search engine marketing (SEM), content marketing, influence marketing, content automation, campaign marketing, and e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, display advertising, e–books, optical disks and games, and any other form of digital media. It also extends to non-Internet channels that provide digital media, such as mobile phones (SMS and MMS), callback and on-hold mobile ring tones. The fundamental concept in digital marketing is based on the inbound marketing approach or generally it’s called customer centric approach.
According to the Digital Marketing Institute, Digital Marketing is the use of digital channels to promote or market products and services to consumers and businesses.
Why Sunday Critics is the next big thing in digital marketing?
Sunday Critics plays by its own rules. The Sunday Critic’s Social Review web application recently invaded mainstream consumer awareness, especially among people under the age of 35, by fusing its reviews and industry news with unique design, addictive content-delivery methods and a fresh twist on digital marketing.
Any service that runs parallel to Vogue and NYG on key engagement metrics is bound to attract marketers, and sure enough, marketing pros of all kinds are taking notice of Sunday Critics. Sunday Critics real time nature is compelling for marketers. Sunday Critics is still a relatively small, ‘niche’ news portal, at least compared to Vogue or NYG, but its more than 100 million seemingly addicted users represent piles of potential customers, and today’s savvy digital marketers want in on the action.
Sunday Critics is reinventing social media and, as a result, it’s also redefining how marketing can be used in more nebulous forums. In less than a year, Sunday Critics created a platform that is “absolutely loved” by a massive core user base of predominantly 20+ and 30 somethings. That means Sunday Critics is “fully mainstream” today, but some marketers are still hesitant to embrace the digital marketing services. Sunday Critics is a leader in private news portal, which was a hard concept for digital marketers to grasp initially, as the default for socially sharing content used to be public.
Sunday Critics’ fleetingness and temporarily are two of its most compelling marketing components, as an industry analyst and adviser. “The information on Sunday Critics demand to be looked at now and have an expiration date, I think there’s an element of focus and concentration that Sunday Critics enjoys that other channels don’t.
Sunday Critics’ immediate focus also dovetails with the rise of real time digital marketing. There’s just that crystallization of attention, and capturing attention in a multi screen universe where we’re all living in a virtual time square of media and messaging is very potent for marketers. Real time attention is very important, and Sunday Critics is capitalizing on that.
Sunday Critics is different than other major news platforms, because it lets brands be more genuine without having to build digital identities for users to parse through. It may be more difficult to track engagement on Sunday Critics than on other channels, but the lock it has on ad weary millennial consumers is compelling. There is more room to be real and it’s quick to participate in, meaning that it slips easily into users’ day to day activities.
Expert Advice to Small Businesses as Digital Marketing Services Expert:
Your business should appeal to a global audience. In fact, even service providers have begun using the Internet to serve audiences that may be a few states away. That said, the commerce brought to your company by locals is something that you simply cannot neglect. Local marketing services providers have identified a number of tactics that pay off big.
- Digital Marketing Engagement for Locals:
Unlike print media, which is frequently tossed out with the day’s newspaper, digital marketing tactics succeed at keeping your company’s name in front of local consumers. By leveraging Facebook, email marketing and similar platforms, your small business’ name quickly becomes a household name. Offer digital coupons for printing out or downloading onto smartphones. Coupons are a great way of bringing in new customers for a first time visit.
- Use Location-based Services to Attract Passersby
You don’t have to be a tech wizard to promote your small business using mobile apps that target consumers in the vicinity of your business. Groupon, Living Social, FourSquare and ThinkNear among others let you post information about your latest offers and limited-time deals to consumers within a certain distance of your business. You can also schedule deals to get delivered during key hours, for example, if you’re looking to boost foot traffic during off-peak times.
- Become a Presence on Local Marketing Sites
Collaborating with other members of your local business community can be an advantageous endeavor. By being found on the same local marketing websites that your competitors advertise on, you succeed at positioning your brand as a serious contender for consumer attention. In doing so, you also succeed at being visible on the websites that shoppers in your city check out when searching for information on local businesses.
- Put on Your Small Business Customer Service Hat:
There’s a reason why consumers opt to frequent small businesses over larger chains—personal relationships. A smile, great service, product knowledge and enthusiasm will bring customers through your door and keep them coming back. So as you host new events, sales or workshops, use your small business advantage to the max!
- Stay in Touch:
Staying top of mind with new and existing customers who you’ve engaged through your new efforts is not just about offering great products and services. It’s also about staying in touch.
If you host an event that brings in new customers, encourage them to sign up for your emails. A little incentive, such as a free giveaway in exchange for an email address, is always effective. Use your automated marketing and CRM platform to stay in touch, set-up an e-newsletter program, send out regular updates about new product lines, company news, and events and start to engage with your customers via social media.
- Acquire the Help of Local Marketing Services Professionals
You only get one chance at making a great first impression. If you make a mistake here, you will have to spend a lot of time and energy on undoing any perceptions that consumers formed about your company. Start out with a bang and keep on going with the same energy. Contact us today to discuss the best local marketing for your particular business.
Digital Marketing services by Get Services Genie
Get Services Genie’s Digital Marketing services is a bundle of configurable services that equip marketers and agencies to streamline content development and unify digital marketing data collection and assimilation. Further, Digital Marketing services enable provision of tools and core processes that facilitate development of content and new initiatives across multiple digital channels. Thus, these services help enterprises gain a lasting competitive advantage with creation of smart and flexible digital marketing ecosystems.
Digital Marketing services fundamentals:
- Specialized Marketing services
- Production services
- Digital Marketing platform
Get Services Genie’s Digital Marketing services helps marketers effectively curb inflation in marketing spend. We employ three cost effective strategies that positively impact shareholder value. These include:
- Decoupling creative and production activities
The digital marketing process comprises two distinct stages the creative stage, associated with designing compelling marketing messages and digital assets, and the production stage, focusing on assembly, validation, delivery, recording, and analysis of audience response. The marketing team can separate creative and production tasks, and leverage the decoupling tactic to realize significant cost savings and optimize marketing budgets.
- Standardization of global marketing operations
Standardization of marketing operation by adoption of a centralized production unit enables process harmonization, improves consistency and quality of work, and minimizes administrative and management overheads, along with touchpoints for different stakeholders. Leveraging a centralized team for production activities helps in achieving operational efficiency.
- Adoption of automation tools
High volume brand teams with global footprints gain significantly by leveraging automation tools that reduce time to market, increase asset reuse, improve compliance, and provide better visibility into the entire marketing process.
How Get Services Genie delivers business value?
Get Services Genie works with companies throughout their digital journey to maximize their investments and build sustainable competitive advantage:
- Improved return of engagement – Digital Marketing services provide simple tools that help companies execute integrated multi channel marketing campaigns with uniform customer experience across channels. It allows easy-to-design, -implement and -collect closed loop promotion analytics / channel mix / sentiment analysis.
- Simplifying global marketing operations – The service provides a one-stop shop for all digital marketing needs with integrated global production centers operating on a cutting-edge technology platform. It drives productivity by reducing process hand offs and engagement of company colleagues, and leveraging mature, stabilized processes.
- Improved compliance – The service offers a comprehensive compliance model for regulatory, privacy and security requirements, an adaptive validation and verification model to ensure promotion quality and validated digital marketing platform.
- Reduced total cost – Enabled through reduced rework / wastage, right work-skill allocation, and increased reuse.
Digital Marketing Services by Get Services Genie:
The number 1 SEO Company, Get Services Genie is popular with customers for providing best in class digital marketing services at the most competitive prices. We’ve been operating in this industry for years and have evolved as the only company in the nation, rendering digital marketing services based on the latest methodologies and Google Guidelines. Get Services Genie has come up with new digital marketing methodologies to help our potential clients earn revenues online. The array of internet promotion services we offer include search engine marketing, social media marketing, PPC management, email marketing and SEO. Availing our services can help your businesses in getting a prominent online position on various search engine portals like Google, Yahoo and Bing. Moreover, our services can help in increasing your business reach globally and in gaining new customers for your products and services.
When it comes to providing top class digital marketing services at the market’s best rates, Get Services Genie is recognized among the leading digital marketing firms. We employs a team of skilled and dedicated digital marketers, who have rich knowledge and broad experience working in this domain. Digital marketing services we offer ensure high returns on investment in the long run and also help our clients in advancing their reach beyond domestic boundaries. Interested business owners can reach us for a free audit report by filling a simple contact form present on our official website, getservicesgenie.com
Talking more about our digital marketing services, one of the representatives of the firm stated, “One of the premier providers of SEO Services, we at Get Services Genie not only serve the purpose of increasing your website’s visibility on the search engines, but also help you solve various technical problems of a website like providing you with unique content to keep your website from getting slapped by the Google Panda, improvise on methods to improve your lost rankings, help you fight better with the bounce rates, maximize your rate of return on investment for your advertising budget and many such services.”
About Get Services Genie:
One of the premier providers of digital marketing Services, Get Services Genie not only serving the purpose of increasing our client’s websites visibility on major search engines, but we are also helping to solve various technical problems of a website like providing our client with unique content to keep the website away from getting slapped by the Google Panda, improvises on methods to improve lost rankings, helps fight better with the bounce rates, maximizes the rate of return on investment for advertising budget and many other such services.